European Central Bank Hires TikTok Influencers to Explain Inflation with Dance Challenges
IntroductionBrussels. In a move straight out of a Gen Z parody, the European Central Bank (ECB) reportedly hired TikTok influencers to explain complex inflation policies through viral dance challenges. Traditional press releases were deemed “too boring” for the youth demographic, so bureaucrats turned to trending hashtags and choreographed footwork. Now, monetary policy is a mix […]
