Spain based supermarket chain Mercadona is set to open a new store in Lisbon next month, continuing its steady expansion across the Portuguese retail market. The new outlet, scheduled to open on February 24, will be located on Rua Agostinho Neto in the Lumiar area, marking the company’s second store within the Lisbon municipality. With this opening, Mercadona will reach a total of 70 stores operating nationwide, reinforcing its long term commitment to Portugal. The company has consistently positioned the country as a strategic growth market, combining gradual geographic expansion with standardized store formats. The Lumiar opening reflects a focus on urban residential areas where demand for large scale, full service supermarkets continues to grow amid changing consumer habits.
According to the company, the new store will create around 90 permanent jobs, with all positions offered on open ended contracts from the first day of employment. This hiring approach has been a central element of Mercadona’s labour strategy in Portugal, where the retailer has emphasized employment stability as part of its local integration. The jobs will cover a range of operational roles across sales, logistics, and in store services. prioritising local recruitment, the company aims to strengthen ties with surrounding communities while supporting regional employment levels. The announcement comes at a time when competition among food retailers remains intense, with workforce conditions increasingly scrutinised both regulators and consumers.
The Lumiar store will have a total sales area of approximately 1,900 square metres and will follow Mercadona’s established layout and section structure. Shoppers can expect departments including fresh fish, meat, fruit and vegetables, bakery and pastry, delicatessen, perfumery, and ready to eat food options. The retailer has invested heavily in fresh food logistics and streamlined in store design, positioning these features as key differentiators in the Portuguese market. The ready meals section, in particular, reflects changing urban lifestyles and rising demand for convenience driven time constrained households. This standardized format has allowed the company to scale efficiently while maintaining a consistent customer experience across locations.
Mercadona’s continued expansion comes as Portugal’s grocery sector adapts to inflationary pressures, shifting consumption patterns, and growing competition from both domestic and international players. opening new stores incrementally rather than through rapid saturation, the company has sought to balance growth with operational control. The Lisbon metropolitan area remains a focal point due to its population density and purchasing power, making Lumiar a strategically relevant addition to the network. As the retailer approaches its next phase of expansion, attention is likely to remain on employment practices, supply chain integration, and its ability to sustain margins in a competitive environment. The new opening underscores Mercadona’s intention to consolidate rather than accelerate its presence in Portugal’s evolving retail landscape.
